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Swachch bharat Mission: It’s not just about building toilets

Media1 min read

Sangita Vyas from r.i.c.e. writes about the policy priorities for the Swachch Bharat Mission. She stresses that India needs a latrine use revolution, led by the country’s top leadership and known to every rural Indian. She also talks about the need of country’s best marketing experts to craft messages for the sanitation army to spread in all parts of rural India.

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r.i.c.e. is a non-profit research organization focused on health and well-being in India. Our core focus is on children in rural north India. Our research studies health care at the start of life, sanitation, air pollution, maternal health, social inequality, and other dimensions of population-level social wellbeing.

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